Why Google needs new Ad Formats as Telcos will block YouTube Ads

“We’ve been testing this layout for a long time so some people might see it on a very small number of commercial queries. We’ll continue to make tweaks, but this is designed for highly commercial queries where the layout is able to provide more relevant results for people searching and better performance for advertisers” Google […]

Why the Rise of ad-Blockers is killing free Publisher and App Content

While Digicel and ECTEL argue about blocking ads on your smartphones smartphone makers and developers have taken matters into their own hands. Ad-blocker are now all the rage on Google Android and Apple iPhones users are pretty much fed up with Ad popping up in their apps as well as News websites. The so-called In-App advertising […]