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“We introduced the Galaxy S III in London last year, and this time we changed the venue … as we were bombarded with requests from US mobile carriers to unveil the Galaxy S IV in the country”

Quote from Samsung Electronics’ Mobile Division Chief JK Shin on Korea’s Edaily website

Samsung had put on quite a show at the MWC 2013 (Mobile World Conference). It’s now clear that they want in on the App Economy to continue making money via having their own OS and App Store and possible even their own Search Engine as described in “Samsung’s Tizen OS launched to partake in Apple and Google’s App Economy”.

But it’s the other announcement that’s hidden within the article above that should’ve peaked your interest. Samsung has announced – actually tweeted – the  invitation for their upcoming Launch event , Thursday March 14th 2013, for what appears to be their latest smartphone, the Samsung Galaxy S IV (I’m assuming that how they’ll write it!) in New York. The Unpacking Event is slated to start at 7 p.m. ET and will be streamed live on Samsung Mobile’s YouTube page.

Rumoured specs for the Samsung Galaxy S IV will have Samsung-ites (get it!?) drooling:

  • Google Android 4.2.2 aka Jelly Bean
  • Eight-core Exynos processor
  • Separate eight-core graphics processing unit
  • 4.99-inch SuperAMOLED display (’cause 5″ was just TOO big!)
  • 2GB of RAM
  • 13-megapixel 1080p video capable rear camera with capability
  • 2-megapixel front-facing camera
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Samsung had already confirmed to CNET Reporter Roger Cheng their date for their Samsung Galaxy S IV smartphone, with the much-hyped smartphone to go on sale by July 2013, the outer edge of the Third Quarter of 2013. Their invite, however, gives more clues!

samsung-event

Coincidentally, Samsung also plans to launch it Tizen OS as described in “Samsung’s Tizen OS launched to partake in Apple and Google’s App Economy”. In the exact same period, that being July 2013, the Third Quarter of 2013. Strange, then that this Samsung Galaxy S IV may in fact be the last smartphone made by Samsung that uses Google Android.

After that, all Samsung Galaxy smartphones and Tablets will be Tizen OS; similar UI (User Interface) but with distinct stylings and most importantly, wholly owned by Samsung and Intel, their chipset partner for the developement of the Tizen OS.

Both Apple and Samsung dominate the smartphone market, totalling 700m smartphones in 2012 alone. Samsung is the Global Market Leader in smartphones according to the stats of Gartner and IDC for the Fourth Quarter of 2012. The partnership with Google Android has helped them, combined with Apple iPhone 5’s to see an increase of almost 50% over the corresponding period in 2011.

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Samsung is serious about taking advantage of this lead and pursuing the continued monetization of their Galaxy line of smartphones. Thus with Tizen OS as explained in my ditty “Samsung’s Tizen OS launched to partake in Apple and Google’s App Economy”, Samsung’ll their own App Store and possibly their own Search Engine.

Or maybe a revenue Sharing Partnership with another Search Engine, such as Yahoo? Yahoo may even be providing them with Maps and other HTML5 based Apps for their first App store, inclusive of those ported across to their Open Source Platform.

So keep following the Samsung Mobile’s YouTube page for more clues , as all will be Unboxed and revealed on Thursday March 14th 2013 at 7 am ET. Pre-Launch Teaser videos, such as this annoying one launched recently are all part of the spiel in a build up to the Samsung Galaxy S IV’s debut in New York

In the meantime, bookmark this page so that you can stream the launch live on Samsung Mobile’s YouTube page.

Here’s the Link:

Samsung Mobile’s YouTube page

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