Google Vice President Bradley Horowitz, one of the main Googlers behind Google+ and in a post on the official Google Blog entitled “A fall sweep” he pulled the plug or signalled the death of a number of Google products, the major one being Google Buzz. It wasn’t that much of a surprise as Google Buzz has been struggling to get users and when launched set off a firestorm of criticism over privacy.
The blog post states:
In a few weeks we’ll shut down Google Buzz and the Buzz API, and focus instead on Google+. While people obviously won’t be able to create new posts after that, they will be able to view their existing content on their Google Profile, and download it using Google Takeout.
The Blog post ends with:
Changing the world takes focus on the future, and honesty about the past. We learned a lot from products like Buzz, and are putting that learning to work every day in our vision for products like Google+. Our users expect great things from us; today’s announcements let us focus even more on giving them something truly awesome.
Bye bye Google Buzz, I was an occasional user, lets see if we will reap the benefits as Google focuses its weight and muscle behind Google+. I leave you with a nostalgic video from when Google Buzz was first launched, which doesn’t really seem that long ago.
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