The different peices of Google+ are starting to come together more and more. It’s invite only beta preview came in June, the android app followed in July, casual games arrived in August and most recently Google did the invitable and married the +1 button and Google+. Google+ Pages went live yesterday and just like it’s Facebook counterpart it is a place where businesses and brands can add their own content so that their customers and fans can connect and interact with them.
Vic Gundotra, Senior Vice President of Engineering made a post on the Google blog detailing what Google+ pages are:
So far Google+ has focused on connecting people with other people. But we want to make sure you can build relationships with all the things you care about—from local businesses to global brands—so today we’re rolling out Google+ Pages worldwide. – read more
Google has been busy shooting down branded profiles and has for a long while promised that brandable pages were around the corner so it is good to see then feature finally arrive. The page creation process is fairly simple and straight forward and businesses can then use various features such as circles and even video conferencing via hangouts to interact with anyone who has put their page in their own circle.
No details yet on detailed page customization, app support and even an API but I sense that lots more is coming from Google+ which will only mean more competition for the behemoth that is Facebook which will in turn trickle down to the end user.
Geezam Tech Blog Google+ Page
Being the trendsetters we are here at Geezam.com we’ve gone ahead and set up a Google+ page to do some testing. Go ahead and add the Geezam Tech Blog Google+ page to your circles and look out for a followup post on how it works as soon as we have exited guinea pig mode.